Friday, March 27, 2009

Internet Use in Singapore

Earlier today, comScore released an overview of web usage in Singapore and the results may influence the way that computers are being marketed to Singaporeans. Apparently, a quarter of Internet time spent by Singaporeans is for instant messaging. Only 2 percent of Internet use lies in the realm of web searching/informational.

As netbooks and other sub-computers increase their market share in other parts of the world, the same should hold true in Singapore, where net-related activities dominate computer usage and helping to cater to the communication/IM fix in Singapore can only help computer manufacturers' prospects for the future.

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